How technology is key to competitive advantage

Business leaders are challenged to make sound technology decisions that will enable them to move forward to take full advantage of generative artificial intelligence. But with so many tools and solutions available? How do you know which is the best option?

While digital innovation is advancing at an accelerated pace, especially in recent months with generative artificial intelligence, business leaders know they have no time to lose: they must make sound technological decisions that will allow them to remain competitive and not be left behind. However, so many tools and solutions available may generate more doubts than certainties. What is the best tool to get more value from my data? Which solution is best suited to protect my business assets? What is the fastest way to get started with generative AI?

One right decision, many advantages

Many organizations begin their transition to the cloud by opting for solutions from different vendors, which in the long run can result in a fragmented and complex multi-cloud environment, usually composed of disconnected solutions. However, it is best to consolidate all possible technological solutions on a single cloud platform because it simplifies the management of your entire environment, better integrates solutions and reduces costs, among other benefits. A smart decision is to choose the Microsoft cloud, which offers in an integrated way all the solutions needed to optimally modernize, govern and protect your infrastructure, apps, data and cybersecurity. Only in this way will you gain the necessary skills to move forward and take full advantage of generative artificial intelligence.

What are the differentiating factors of the Microsoft cloud?

• Have a robust infrastructure with Microsoft Azure, which provides advanced security, compliance and governance tools to manage and protect all digital assets.
• The ability to unify, process, transform and analyze data centrally with the Microsoft Fabric platform.
• Creating intelligent applications and automating processes with Dynamics 365 and Power Platform, efficiently connecting all business areas.
• Integrated securitization and protection of all surfaces susceptible to attack through Microsoft’s holistic security platform.

All this powered by Microsoft Copilots, which facilitate the daily tasks performed within Microsoft solutions and applications. From improving the writing of an important document or searching for internal files in a matter of seconds, to writing code and receiving recommendations to automate the prevention and resolution of future attacks.

The importance of a specialist partner

Now you probably don’t know where to start. Some companies do not have the necessary technological resources or specialized equipment to be able to take full advantage of the opportunities offered by the Microsoft cloud. For this reason, many choose a specialist partner to help them face the most complex challenges of digitalization and cybersecurity. In Softeng, we are dedicated exclusively to the Microsoft cloud and are one of its most qualified partners in Europe. Through our Softeng Max solution, we accompany ambitious companies so they can accelerate their digital innovation, protect their business and maximize the ROI of the cloud. Shall we move forward together?